01
The Challenge
What needed
to change.
HydroPeptide is a premium skincare brand with a sophisticated product line. Their existing digital storefront did not communicate the scientific credibility and luxury positioning of the brand, resulting in lower-than-expected conversion rates.
02
The Solution
What we
built.
We redesigned the e-commerce experience with science-forward product storytelling, ingredient transparency pages, before/after social proof integration and a skin-type quiz driving personalised product recommendations.
03
The Outcome
+120%
conversion rate
Conversion rate doubled post-redesign. Average order value increased as customers used the quiz to discover complementary products and full skincare regimens.
Services delivered
What we built
for this project.
E-commerce Redesign
UX Design
Product Storytelling
Conversion Optimisation
Want results like
+120% for your brand?
Free 15-minute call — no commitment, no pitch. We look at your situation and tell you honestly what would move the needle.